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How it Works

A Simple System Built for Small Businesses

Tastr was built by people who have been running Google Ads since the beginning. We know what works, and we know what does not add value. That is why this service is designed without ongoing meetings, calls, or constant communication.

Instead, you get a structured system that sets up and manages your campaigns properly so you can test Google Ads with confidence, gain clarity, and decide when it makes sense to scale, all without paying for agency overhead.

How it Works

Getting Started

How it Works

Once you sign up, you will complete a single onboarding questionnaire. This form collects the information we need to understand your business and confirm your goals so we can work efficiently.

After the questionnaire is submitted, our team reviews everything carefully. If anything is missing, you will receive an email outlining exactly what we need to move forward. If everything is complete, you will receive confirmation that your account is ready for setup.

 

We do not collect or store Google account passwords. Access to Google Ads and Analytics accounts is granted directly by the client through Google’s official permission system.

Campaign Setup

With access confirmed, we build your Google Search campaigns using a proven structure designed for small budgets and real buying intent. This includes keyword selection, campaign organization, ad creation, and tracking validation.

Before anything goes live, we send your text ads to you for final approval and a final confirmation of your monthly budget to Google so you know exactly what will be running and how your business is being represented.

The ads you review and approve at the beginning of the program are starting points, not final versions. As your campaigns run, we test and refine ad copy based on real performance data, including what your audience is actually clicking on and responding to.

Over the first 30 days and beyond, ads will be rewritten and improved as part of ongoing optimization. These changes are driven by results, not personal preference, and are made to improve performance over time.

This approach allows your campaigns to get smarter and more effective as data accumulates.

Launch and Early Learning

Once your campaigns are approved, they are launched and monitored closely. The first month is focused on collecting clean data, validating performance signals, and ensuring everything is tracking correctly.

At this stage, the goal is accuracy and learning, not constant change.

Ongoing Optimization and Insights

Once your campaigns are approved, they are launched and monitored closely. The first month is focused on collecting clean data, validating performance signals, and ensuring everything is tracking correctly.

At this stage, the goal is accuracy and learning, not constant change.

Get Momentum Without Guessing

If you want to test Google Ads the right way, protect your budget, save your time,avoid the agency hassle, and finally understand what’s working, Tastr is built for you.
It’s a simple system, run by experts, designed to help you learn, grow,and decide what comes next with confidence.
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Terms & Conditions​

Terms and Conditions of Service

These Terms and Conditions govern the provision of advertising management services by Tastr (the “Consultant”) to the subscribing client (the “Client”). By purchasing services, the Client agrees to be bound by these Terms.

1. Services
Tastr provides Google Search advertising campaign setup, optimization, and reporting services as outlined on the Tastr website and associated onboarding materials. Services are delivered through a standardized system and do not constitute a full-service agency relationship.

2. Fees and Payment
The Client agrees to pay a flat recurring management fee of $750 + GST CAD per month.

  • The initial payment is billed on the date of signup.
  • Subsequent payments are billed automatically every 30 days on the same calendar day.
  • A valid credit card must be provided and maintained on file at all times. A backup card may be required.
  • Due to the automated nature of billing, advance notice of charges is not provided.

If a credit card payment fails, the Consultant will attempt to process payment for up to five consecutive days. If payment is not successfully processed within that period, all advertising activity will be paused immediately until payment is received.

Late payments are subject to interest at 2% per month or the maximum rate permitted by law, whichever is lower. In the event of a credit card chargeback, the Client agrees to pay an administrative fee equal to the chargeback amount plus $50 CAD, in addition to any outstanding balances.

3. Third-Party Advertising Costs
The monthly management fee covers campaign management services only.

  • Advertising spend is billed directly by Google to the Client.
  • Tastr does not invoice, collect, or control third-party advertising costs.
  • The Client is solely responsible for all advertising charges incurred through Google Ads.

Tastr is not responsible for changes to third-party platforms, billing practices, auction dynamics, or performance fluctuations.

4. No Guarantee of Results
The Client acknowledges that advertising outcomes are not guaranteed.

  • Fees charged are unrelated to performance results.
  • Past performance does not guarantee future outcomes.
  • Results may vary based on market conditions, competition, budget, website performance, offer quality, and external factors outside the Consultant’s control.

5. Cancellation and Termination
All monthly fees paid are non-refundable.

The Client may cancel services with 48 hours’ written notice by emailing [email protected], including the organization name and billing email for confirmation. There are no refunds are issued for partial months.

6. Confidentiality
Each party agrees to keep confidential any non-public information received from the other party and to use such information solely for the purpose of fulfilling obligations under this agreement.

Confidential information may be disclosed to employees, contractors, or service providers who require access to perform services and who are bound by confidentiality obligations.

7. Client Responsibilities
The Client agrees to:

  • Provide accurate and complete onboarding information
  • Maintain required account access and administrative permissions
  • Ensure compliance with all applicable laws, advertising policies, and platform terms
  • Respond promptly to access or clarification requests

Delays caused by missing access, incomplete information, or unresponsiveness do not pause billing obligations.

8. Default
The Client shall be considered in default if any of the following occur:

a. Failure to pay fees when due
b. Removal, restriction, or alteration of required account access or credentials
c. Suspension or cessation of the Client’s business
d. Unauthorized reuse or replication of advertising assets created by Tastr
e. Retention of another provider for the same or substantially similar services during an active term

Upon default, Tastr may terminate services immediately. All outstanding fees become immediately due and payable.

9. Indemnification
The Client agrees to defend, indemnify, and hold harmless Tastr, its officers, employees, contractors, and affiliates from any claims, losses, liabilities, damages, costs, or legal fees arising from:

  • The Client’s products or services
  • Advertising content supplied by the Client
  • False, misleading, or unsupported claims
  • Intellectual property infringement
  • Injury to persons or property related to the Client’s business

10. Limitation of Liability
To the maximum extent permitted by law, Tastr shall not be liable for indirect, incidental, special, or consequential damages.

Total liability under this agreement shall not exceed the total management fees paid by the Client in the three months preceding the claim.

11. Governing Law
This agreement is governed by the laws of the Province of Alberta and the federal laws of Canada applicable therein. The parties submit to the exclusive jurisdiction of the courts of Alberta.